Well February flew by quickly didn’t it! I spent most of my time dealing with a toddler who refuses to sleep, and had to fit sewing in when I could. I did manage to get a few new items listed including some scrap busting baby hats and some dinosaur shorts that I really love. I also had a month long sale on some of my oldest items – not that that made much difference to my stats. February was a better month for me than January, but it’s far from impressive. My stats are below.
Sales and Visits
- Number of visits: 412
- Number of orders: 6
- Conversion Rate: 1.5%
- Revenue: £116.00
- 302 people found my shop through Etsy search
- 53 people visited my shop direct
- 9 people found my shop through Etsy ads on Google and the other random places they’ve started advertising.
- 17 people visited my shop via Instagram
- 31 people visited my shop via Facebook
Plans for March
I’m going to stick to selling ready to ship items as it’s a lot less stressful than made to order. The main issue with this, though, is needing to make at least one item up in each size before I can list them – it takes a while. My most enjoyable makes in February were those that used up scraps to make the odd one-off item, and I’ll probably look to do one or two more of these in March. I’d like to get four new items listed by the end of the month.
I did put more effort into my Facebook page in February although I do still find it hard to find the balance between posting things people will engage with and feeling like I’m spamming for sales. On Instagram this month, I plan to try the #meetthemaker challenge to see if that increases my follower count at all.
You can view my Etsy store here.